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Broad Core Google algorithm update: What are the most important guidelines?

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Summary In June 2019, Google published the official guidance on Core Updates, which focuses on four main areas of content and which encourages website owners to learn to objectively evaluate their own content. After the publication of the google algorithm update, numerous top websites have lost their rankings and have suffered major traffic drops. Daily Mail is an illustrative example: the news website has registered a significant decline in rankings and its specialists have been unable to explain the drastic decline. They sought the advice of the Webmaster Help Forum, but the answers they received, such as the fact that the drop may have been caused by the fact that the website is not mobile-friendly, or that the website may have too many page loading errors, were neither satisfactory nor helpful. According to Search Engine Journal , some websites have reported that they are shutting down as a result of the latest google algorithm update, given the fact that their daily revenue drop
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Top 5 Most Used WordPress Plugins

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WordPress is the most commonly used platform for building a website or blog. It is suitable for both individuals and companies. There are so many themes, templates, and plugins available at WordPress that save a lot of time as you do not need any coding to enjoy a feature. It has more than 47,000 plugins in the stock that include almost all the features, anyone needs on the website or blog. You can effortlessly enjoy plugins by WordPress. The most amazing thing about them is that many of them are free until you need a premium version. There are different requirements for different business setups. A law firm website needs to have different features such as bicycle accident attorney in Los Angeles has. Here is the list of top 5 plugins used by bloggers and websites for their online presence. Contact Form 7 It is the most commonly used and very useful plugin that every kind of website should have. Businesses must have this at their website so their potential clients can contact th
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Biggest Myths And Misconceptions About Texting Software Demystified

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There are some myths and misconceptions regarding the use of texting software in SMS marketing that may hold you back just like several other small businesses from reaping the innumerable benefits of it. Well, this is quite understandable because these are new and the marketers have to wade through the different software to evaluate its true effectiveness. Therefore, starting your text message marketing journey can really be a bit overwhelming until and unless these common myths and misconceptions surrounding SMS marketing are demystified and the facts are not separated from fiction. Once you know about the worth of these tools and software you will have no worries or fear in adopting SMS marketing. This process will surely and effectively enable you to outpace your competitors quickly. No matter how intimidating it seems to you to learn about these new yet valuable marketing tools, it is not at all difficult to use these. Apart from that, when you consider the fact that SMS prod
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How an SEO Consultant Can Grow Your Business

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You may know your business well, but do you know what can boost your business? If you think digital marketing is all about making random posts with relevant hashtags on social media, you have got it wrong. The world of digital marketing is vast and social media handling is just one tiny aspect of it. You may know the basics of SEO theoretically, but executing it timely can be a tad bit difficult and you will soon find yourself muddled in the realm of digital marketing. This is precisely why we have “experts” in every field and an SEO consultant is one of them. This is a sample of the SEO Audit Tips that every SEO Consultant Report to the website owner. What Does an SEO Consultant Do? An SEO consultant will first check the health of your website or you may call it the SEO audit. This audit is delivered in the form of a report. You can find all the problem areas in this report and a customized solution is provided for the same. This report is often provided for free of cost by a mos
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What is Authority Optimization and Why Does It Matter Now More Than Ever?

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There are three words you would repeatedly hear when it comes to search engine optimization: content, relevance, and authority. Content and relevance are important to drive up rankings and remain updated for SEO purposes. But what about that last one—authority? Does your brand understand authority when it comes to optimization? Read this article for a brief primer on authority and how to optimize your content ideally to increase this aspect: Understanding Authority in the Context of SEO Image Source: https://pixabay.com/en/analytics-charts-graphics-marketing-2618277/ Search engines algorithms are becoming more specific year by year. Try to think about web search in a manner a company like Google does. They want to make each result a user gets as relevant as possible to the search phrase. In addition, search engine companies want to offer monetized links in the least intrusive manner possible. In recent years, there’s another major concern for search results: accuracy. Rememb
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Landing Pages, Conversions, and the Future of Machine Learning Technology

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If you’re like most digital marketers, then you’d most likely trying to come up with new and innovative strategies to promote your brand. After all, there are so many eCommerce sites out there these days, and as it becomes easier than ever to launch a startup, the competition only becomes more cutthroat. That’s why some digital marketers are jumping at the opportunity to use machine learning to help get their products and services in front of the right people at the right time. If you own online business and want to learn about machine learning and how it can help you create the best landing page for your website, boost conversions, and improve the user experience, keep reading. Today we’ll take a look at machine learning in the digital marketing landscape and its potential to shape the future of online marketing, no matter which eCommerce platform you choose to use . What is Machine Learning? Machine learning at its core is the use of computer or math algorithms to mak
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Facebook App Development: How to register it?

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Facebook App Development is a most popular tool for developing their product and if you are a software developer and looking for the best solution to develop your business through Facebook Development. Eg: Facebook Messenger Chat Box , Facebook Instant Articles on WordPress CMS Website, you much create a Facebook App Development Why do you need to have Facebook App Development? Of course, when you integrate Facebook Messenger Chat Box and other integration, you will need an App ID and App Secrets ID to connect and integrate with your website, therefore, on this tutorial, you will learn how to register a Facebook App Development. 1. Access to Facebook for Developer To access Facebook for Developer, you need to access from your Facebook Profile account and to get the Facebook for developer website, you need to get it from the searching keyword of " Facebook for Developers " or a similar keyword. ( Image Source ) 2. Add New Facebook App Development When you have
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